How Voters Decide
Why do voters choose one candidate over another? Policy matters, but personality, emotion and identity often matter more. In this guide, Dr. Bart Rossi, PhD explores campaigns, debates, conventions, primaries and general elections through the lens of political psychology.You will read about the “winning personality,” how debate performances shape impressions, why undecided voters break the way they do, and how fear, hope and group pressure move public opinion. Dr. Rossi, PhD helps explain what really happens in the voting booth.

Trump’s Grief Losing Iowa
Trump’s grief losing Iowa did not include typical Trump lambasting on stage. For a campaign that is all about being a “winner,”…

How Personalities Impact Votes
How personalities impact voters is significant according to political psychologist Dr. Bart Rossi, PhD. Issues create followers but personalities win rces. While…

Post GOP debate with Dr. Bart Rossi, PhD.
Post GOP debate with Dr. Bart Rossi, PhD discusses the upside and downside of Trump’s absence; whether he has the winning personality,…

Who Are The Trump for President Followers?
Leading in the polls, the booming Donald Trump’s momentum continues. But where does this support come from, who are the Trump for President…

Dr. Bart Rossi, PhD Compares Kasich vs. Walker in the GOP Debate
Dr. Bart Rossi, PhD compares Kasich vs. Walker in the GOP debate for the Daily News. He evaluated their showings by comparing…

Gov. Christie’s Relationship with the Media
A look at Gov. Christie’s relationship with the media as he runs for President! Dr. Bart Rossi, PhD looks at the personality…

A Winning Personality for the Presidential Race of 2016
A Winning Personality for the Presidential Race of 2016 is the point that Dr. Bart Rossi, PhD focuses on in this weeks…

Romney Not Comfortable In His Own Skin says Psychologist
VIDEO: Doctor Bart Rossi is featured as a guest panelist on MSNBC’s Jansing & Co., hosted by Chris Jansing. Dr. Rossi discusses…

Political Psychologist Dr. Bart Rossi, PhD VP Debate Perspective on MSNBC
VIDEO: ‘Political psychologist’ Dr. Bart Rossi is interviewed by MSNBC host Chris Jansing on ‘Jansing and Co.’ Dr. Rossi discusses what to…

Heading into Iowa Caucus
Jim McQueeny talks with Dr. Bart Rossi about where politics and personality, what voters are looking for in their candidates 2008