Political psychology, explained
Understanding politics through psychology.
Analysis from psychologist Dr. Bart Rossi, PhD, on leadership, political behavior, public opinion and media — why people in power do what they do, and what it means for the rest of us.

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Four Weeks Out: The Midterm Map, the Surprises, and the Psychology of a Wave
With Election Day on November 3, Democrats lead the generic ballot and are competitive in Senate races few expected. Here is where the map stands, what surprised everyone,…
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“Don’t Believe Your Eyes, Believe Me”: The Psychology of Trump’s Supporters, From 2016 to 2026
For a decade, President Trump has asked supporters to trust him over the evidence, and most have. But broken promises on prices, war, Ukraine and the Epstein files are finally wearing on his coalition. A deep dive into why belief…

Guilt by Association: Do Epstein, the Tate Brothers, and the Company a Leader Keeps Erode Trust?
President Trump’s past friendship with Jeffrey Epstein, his family’s ties to the Tate brothers and a long list of misconduct allegations have…

Two Americans Dead, Nine Months Later: How the Minneapolis Shootings Changed the Way Americans See ICE
In January, federal immigration agents shot and killed two U.S. citizens, Renee Good and Alex Pretti, in Minneapolis. Nine months later, no…

The Supreme Court Opens a New Term With Its Trust at a Low: Why Americans Judge the Court by Its Results
The Supreme Court began its new term on October 5 with only 43% of Americans approving of its work, even after ruling…

The Iran War and the American Psyche: Why a Faraway War Feels Like a Kitchen-Table Issue
Seven months into the Iran war, support has fallen to record lows. Few voters call it their top issue, yet most feel…

Taxpayer-Funded Ads, “A Very Small Price to Pay,” and a Promised “Big Surprise”: The Psychology of Trump’s Week
In one week, the president ran self-promoting ads on the public dime, said losing cities to Iran would be “a very small…

Data Centers, AI and the Electric Bill: How Fear of the Future Became a Midterm Issue
Two-thirds of Americans now say the rush to build data centers is not a good thing. Why a technology story became a…
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Politics
Elections, leaders and the decisions shaping the country, read through a psychological lens.
Psychology
Personality, persuasion, fear and identity — the mental forces behind political behavior.
Video & TV
Two decades of national television appearances, interviews and short takes.
Books
Writing by Dr. Bart Rossi, PhD, on psychology, leadership and public life.
Politics isn’t only about policy. It’s about identity, fear, belonging, and the stories we tell ourselves to make sense of a chaotic world.
Dr. Bart Rossi, PhD
Video & Television

Biden Pardons Hunter, Kash Patel, Desantis, and Tariffs
President Biden Pardons Hunter. What was the psychology of the move, and was it a good…

Ep 37 – Presidential Debate 2024, Fentanyl, Games, and Marijuana
In Ep 37, the hosts recap the Presidential Debate 2024, the new fentanyl influx in Froida.

Power & Politics This Week Presidential Race 2024
Power & Politics This Week: Presidential Race 2024 delved into the Trump and Harris debate, their…
Answers to what people are asking
Why do people become politically polarized?
Polarization is driven less by disagreement over facts than by social identity — belonging to a group becomes part of who we are.
Can psychology explain voting behavior?
Yes. Emotion, identity and mental shortcuts predict votes far more reliably than careful policy analysis.
Why do facts fail to change opinions?
Motivated reasoning leads us to defend conclusions we’re already committed to, especially when identity is involved.
Why are conspiracy theories persuasive?
They offer certainty, a sense of control and belonging — powerful needs in uncertain times.
How does fear affect political decisions?
Fear narrows attention and raises the sense of threat, pushing voters toward protection, authority and the familiar.
Why do voters forgive certain politicians?
Loyalty to the group, charisma and a sense that ‘our side’ is fighting for us can outweigh a candidate’s mistakes.

About Dr. Bart Rossi, PhD
One of the country’s most experienced political psychologists.
A licensed psychologist with more than 40 years of experience, Dr. Bart Rossi, PhD, has appeared on national television hundreds of times, explaining the psychology behind leadership, elections, media and public opinion. He combines clinical experience with a deep knowledge of politics to explore why politicians and elected officials do the things they do.
Licensed PsychologistEmmy Award WinnerPublished AuthorNational Media
The psychology behind the headlines.
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